BUX CAPITAL
June 2021
BUX Capital offer risk-managed Private Equity, Visa and Property investments to the discerning investor.
Project Overview
BUX Capital manages US based Real Estate & Equity Investments and also the EB-5 Visa Immigrant Investor Program.
BUX Capital was looking for a studio that can design their website investors can easily find different investment opportunities, can search about their different services and have a strong and clean interface mainly focus on their services.
Research
UX/UI Design
Style Guide
User Flow
Main Goals
The main goal is to provide a strong and clean interface website where investors can find different investment solutions and services.
For the design, we try to keep the website as simple as possible. We eliminate all the vectors and illustrations from their existing website. Also to bring our message more clear we decided to use Live images and keep the type strong.
For the services, we have decided to club their different services and solutions into a single page to generate more interest to investors more from a single page.
Scope of work
We created a very friendly but very effective design process to make this project successful. With a deep understanding of user needs, brand design, user research principles, and heuristics we delivered the finished design with research, flows, and a robust design system.
User Flow
In order to see the whole quantity of pages we have created the flow of the Website. The main pages are displayed here and this flow was used when creating the wireframes and the designs.
Grid System
We created a simple but highly functional grid system, following the same approach of the design system
The goal was to guarantee a consistent design throughout the whole website, ensuring a pixel perfect alignment to each call to action.
Process
01
Continuous
Discovery
Design something for investors is always be a challenging task. We try to keep always updated with the market when designing the website which includes competative analysis, user moodboards, and research
02
Triad
Approach
Design something for investors is always be a challenging task. We try to keep always updated with the market when designing the website which includes competative analysis, user moodboards, and research
03
UI/UX
Design
Design something for investors is always be a challenging task. We try to keep always updated with the market when designing the website which includes competative analysis, user moodboards, and research
Color
We use the reddish brown colour pallete with more white trying to give a neutral and balanced appeal to the website. Colours are not loud but also not hinding to the corners. We use gilroy font family as our primary type.
Typography
Gilroy is a modern sans serif with a geometric touch. An older brother of the original Qanelas font family. It comes in 20 weights, 10 uprights and its matching italics. The Light & ExtraBold weights are free of charge, so you can use them to your heart's content.
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